This post is brought to you by Clarks.

When it comes to school shoes, Clarks know their stuff. I remember going to buy my Clarks school shoes each year and then going to visit my grandma, proudly marching my new shoes around her lounge room to show them off. I can still smell that new leather.

Clarks has been in the shoe game for over 170 years, offering the latest technologies and quality material to support growing feet. Every Clarks school shoe is designed and fitted in Australia. From the first tiny steps in to the world, to life’s biggest leaps, like starting school, your little one will find the perfect fit.

buying school shoes

From the best selling Daytona, with a range of lengths and widths, a firm and secure heel for support, a padded inner to prevent rubbing and breathable leather. To the Scotch and Petite styles, featuring Clarks Active Air channel technology in the foot bed, which absorbs impact and provides superior cushioning. Or Ash, the ultimate all-purpose sports shoe with removable innersole and elastic laces and Velcro strap for easy on-off. There is a shoe perfect for your little one and their own little (and big!) adventures.

There are a few simple tips to follow to make sure you buy the perfect school shoes for your little person…

tips for buying school shoes

Shop in the afternoon

It may be tempting to hit the shops first thing in the morning to avoid the afternoon whingefest that can occur as witching hour approaches, but the best time to shop for school shoes is the afternoon. The reason being that their feet will be slightly swollen from the activity of the day and so their feet will be at their biggest. Putting up with some complaints on one afternoon while shopping might save you a whole year of complaints about shoes that are too tight!

school shoes

Have their shoes professionally fitted

When you think about how much your kids will wear their school shoes, at least six hours a day for approximately 200 days of the year, getting a good fit is essential. Their feet are growing at a rapid pace and a professional can fit them in the right shoe to support this. As a guide, they need to be able to wriggle their toes at the end of the shoe. Make sure they do a few laps around the shop to get a decent feel for how the shoe fits.

tying shoe laces on school shoes

Take the right school socks

A slightly thicker or thinner sock can make a huge difference in fit so make sure you buy the right school socks and take them with you when you buy your shoes. It also helps start to build anticipation for newbie school starters as they see their uniform coming together.

kids school shoes jumping rope

Go for quality

So they wear their shoes for a minimum of 1,200 hours in a year, having a quality shoe will help last the test of many a recess and lunchtime spent running, jumping and playing! A quality leather shoe is breathable and will be far more durable than alternative fabrics. Other things to look for include strong stitching, a durable sole, inbuilt/removable in soles and flexibility in the shoe.

buying school shoes

Wear them in before school starts

New shoes are inevitably going to be a bit stiff so send them off to school on the right foot by wearing them in before school starts. Wearing them around the house will help soften the shoes so they can concentrate on what the teacher is saying rather than the fact that their shoes are rubbing on their heels!

You could win 1 of 5 $500 back to school prize packs thanks to Clarks. Head to before 31 January to enter! Plus there are 20 x $50 instant win Clarks vouchers also up for grabs!

$500 prize pack includes: Clarks ‘Daytona’ school shoes; Clarks ‘Ash’ trainers; a $150.00 Hoyts Cinema voucher; Clarks colouring book; Faber Castell Colouring pencils (24 pack); Faber Castell Connector Pens (45 pack); and Fuji Instax mini 8 Instant Camera.

buy school shoes

Images by Elise Garner,

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